PICS: Business Wire, LA Tech Summit, Xero, Peri, Toys for Tots

So yeah, um, Thursday the 11th of December was kind of busy —

The day started out with a breakfast gathering hosted by Business Wire, in which Serena Ehrlich explained Why 2015 is the Year of PR, offering tips for publicists & marketers to make the most of today’s social platforms to promote their clients and get more ink from press partners.


PRSA’s Eric Deutsch flanked by Serena Ehrlich and Victoria Green of Business Wire


Business Wire’s Josh Stern, Garrett Hendricksen, and Leia Feazel


Team Phelps!

Great tips from @BusinessWire to increase #PressRelease #roi #bwchat pic.twitter.com/vb9n5NcdtP

— Scott Perry (@scottperry) December 11, 2014

Followed by LA Tech Summit, hosted by Cornerstone on Demand

Yeah, there’s a couple people interested in LA tech’s future… #LATechSummit pic.twitter.com/UlBKm4SzDt — Scott Perry (@scottperry) December 11, 2014

Meaningful tech: “In LA you see the increasing collision of content and tech” –@ericgarcetti #LATechSummit #tech pic.twitter.com/TltFQFOx3V

— BlackLine Systems (@BlackLineSys) December 11, 2014

LA now has top percentage of tech employees of any county in the nation. @ericgarcetti @JonErlichman #latechsummit — LA Tech Summit (@LATechSummit) December 11, 2014

LA is now green tech job capital of America. Tech alone can have a strong environmental impact @ericgarcetti #LATechSummit

— Khoa Le (@Khoa) December 11, 2014

“Do not raise growth capital/venture capital until you are ready.” Creates pressure to generate rev in short time @msuster #LATechSummit — Khoa Le (@Khoa) December 11, 2014

RT @TechFireLA: $8 billion in exits in LA in 2014 #LATechSummit pic.twitter.com/Ns8CqTkIn4

— Clara Ma (@claraatFILD) December 11, 2014

“@JasonOkuma: RT @lo_toney: @msuster 250 companies in LA have raised $1M+ since 2012 #LATechSummit pic.twitter.com/z7G2inFKaP” — Josh Bereano (@BereanoPartners) December 12, 2014

.@pietromarx @LAMayorsOffice discussing LA data-fueled smart city services #LATechSummit pic.twitter.com/QhUcRDq309

— Scott Perry (@scottperry) December 11, 2014

.@gilelbaz talks data w/ @markmani @andyjolls @appannie #LATechSummit pic.twitter.com/u6kR3FemO1

— LATech Digest (@LATechDigest) December 12, 2014

Congrats to CardBox for winning $10,000 for their Shark Tank Pitch at #LaTechSummit! LOVE this concept! #SiliconBeach pic.twitter.com/9bbsEIbwCg — Jason Okuma (@JasonOkuma) December 12, 2014

The Afterparty


Team uSamp — Jared Smith, Sibol Ugur, Justin Wheeler, Robert Mann


Brittany Johnson (Cornerstone) and LeDoux Vanveckhoven (Hawke Media)


Amanda Sattler & Monica Farrell of Junior Achievement

The Show, the After Party, the Hotel #LATechSummit @CornerstoneInc pic.twitter.com/Gq5LDmswwj

— LATech Digest (@LATechDigest) December 12, 2014

#partytime at #LATechSummit pic.twitter.com/ODu96FwpMy — Inna Haddad (@Inna_vative) December 12, 2014

Xero’s launch party, with live paintings and demos from iPhone charger / speaker system Peri Audio


Saul Colt & Hannah Moradi of Xero

.@jasonshawnalex & @JimMahfood creating art at @xero (accounting app!) party #siliconbeach pic.twitter.com/jffZ7xicLe

— LATech Digest (@LATechDigest) December 12, 2014

.@periaudio showing off their iPhone speakers + chargers https://t.co/w8PjSQ8S8z pic.twitter.com/Mjks0VsJ6Y — LATech Digest (@LATechDigest) December 12, 2014

And a Toys for Tots toy drive at Cross Campus

Scenes from @CrossCampusLA #ToysForTots party #siliconbeach pic.twitter.com/ykg2ETOwum

— Scott Perry (@scottperry) December 12, 2014

Happy holidays from my cookie to yours. @CrossCampusLA your holiday party is too cute #toysfortots #SiliconBeach pic.twitter.com/elcI7qpDTf — Rachel Horning (@rachacha920) December 12, 2014

(Bonus points to Laurence Toney: YouTube holiday party!)

Having a whole lot of fun at the @YouTube holiday party with @MDucard pic.twitter.com/AZkQ5FrXYB

— Laurence Toney (@lo_toney) December 12, 2014